Social Slams #1: Protect Your Brand by Keeping Track of Your Passwords
Welcome to the first edition of Social Slams, where we share tips to help you thrive in the digital wrestling world.
In today's digital age, where a strong online presence is key to growth, wrestling companies and wrestlers alike need to prioritize the security and organization of their social media and web passwords. Losing access to these platforms can be disastrous for your brand, and it’s easier than you might think to prevent such issues.
Wrestlers and companies should ensure that their passwords are stored securely, either by writing them down in a safe location or keeping them in a well-organized spreadsheet or document on a computer. It's important to have easy access to these credentials but in a way protected from unauthorized users. Password management software can be helpful, but basic strategies like secure document storage are critical.
For wrestling companies, this becomes even more important. Changes in staff or management—like if a new person takes over social media posting or when a company is sold—can lead to the loss of passwords, which could result in the inability to access vital platforms. If a sale or transition occurs, companies need to ensure that passwords for social media accounts and websites are included in the terms of the sale. This way, the new ownership can seamlessly continue online operations without interruption.
By taking the time to safeguard your digital assets, you’re ensuring that you won’t lose any momentum in building your online audience, no matter what changes come your way. Stay secure and stay ahead!
Got questions about your online presence or need some help? Shoot me an email at jeff@dmvwrestlingnews.com. I’m here to help you out!